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Ginger's Tea & Herb Co.


The Brief
A local tea and herb shop contacted us to help them with their in store branding and signage. The direction was to use typography and try to incorporate nature and organic elements. The client stated they wanted it for their exterior as well as in store signage, tags and social channels.
The Process
We began by researching other tea companies as well as coffee, restaurants, bakeries, and related industries. We also began looking for fonts that would have an appropriate feel and building organic elements to enhance it.
The Solution
The final logo incorporated a ginger root as well as organic element as well as a customized font to get the desired look. It was built out to be used for the exterior sign along with versions for social, and print.
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